WhoshouldIsee Tracks

Rapport London

Insight

Founded in 1898, Rapport London is one of the UK’s leading luxury leather goods manufacturers specialising in watch and jewellery accessories. Rapport is still owned and run by the same family as it was 123 years ago and, as such, has a strong brand identity with a well established wholesale business and partnerships with an array of marketplaces including Farfetch and Mr Porter. However, Rapport’s online business was falling short. They needed 303 to guide them through a digital transformation to utilise performance marketing, brand strategy and Shopify design and development to bring the brand into the modern world.

Idea

Whilst onboarding with 303, Rapport set a series of targets including a
50% YOY revenue growth and dramatic scale up of social followers.

We set about hitting these targets by capturing what made Rapport the quintessentially British luxury brand that people have loved for generations in stunning, scroll stopping creative that brings the brand into relevant contemporary culture. We then used this creative to implement a comprehensive organic and paid media marketing strategy including paid social, PPC, email marketing, conversion rate optimisation and finally project managing the build of their new Shopify Plus website ensuring it had multi location and currency capabilities.

Impact

%

Growth in average
order value

%

YOY revenue increase in
2021 from 2020

%

YOY US sales growth

What is impressive about 303 is their commitment to our brand. Their ideas & advice are granular and creative so we can make very actionable & measurable decisions.

Caspar, CEO, Fresh Fitness Food

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