The Health Delivered campaign was born out of the need to communicate the value and benefits of cleansing, as well as the ease of PRESS being delivered to your door. With involvement in pre & post production, we executed a one day shoot to produce two hero videos and a suite of stills.
As the assets were going to be rolled out on performance ads (with a target of acquisition), organic social and owned media, we leaned heavily on ASMR to bring this film to life, such as sounds of nature, bustling city activities and bottle lids.
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