Car & Classic
In the competitive landscape that Car & Classic operate in the need for content that will grab attention and drive engagement. This is where our partnership began, in producing assets for C&C's social channels that would highlight their auctions, and also drive community engagement.
Partnership Overview
Goals
While working in our partnership, our focuses where to increase the quality of the assets that C&C where distributing and also looking at how we could increase the volume of content that they were distributing.
views on content produced
assets produced
Creative Strategy
Bringing a heritage brand into the fold
Car and Classic was launched in 2005, and in that time had been though multiple stages of development. However as we began our work with Car & Classic, we began to being their more historic branding and visual identity into a more modern aesthetic that would connect better with audiences. This included a small brand refresh project which we undertook, as well as frequent asset development throughout our partnership.
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Performance Marketing
Premium Organic Distribution
Email Marketing
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