Get Your Blueprint
For Email Marketing Growth
Is your current email marketing strategy working?
Our team are here to audit your Klaviyo account and give you the tactics and strategies to implement a new phase of growth.
Once we have delivered your growth blueprint and your not 100% satisfied after implementing our blueprint, we offer a money back gaurentee.
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What is within the audit?
Our in-house team will review every element of your account
and then deliver a full blueprint breakdown of the following:
Account health review (includes deliverability)
Master Template review
Automation review
Campaign review
Segmentation review
New Flow Opportunities
Once the audit is complete this blueprint will be presented back
to your and your team via a video call.
Inside the Blueprint
Once our team have audited your Klaviyo account they will build a blueprint around the following:
Account Health Review
1
List & Segment Quality: Evaluate subscriber list hygiene, identify inactive contacts, and review list growth sources and segmentation logic to ensure high engagement and low bounce rates.
2
Email Engagement Metrics: Review open, click, bounce, and unsubscribe rates across campaigns and flows to assess how recipients are interacting with emails.
3
Suppressions & Bounces: Audit suppressed contacts, hard bounces, and spam complaints to uncover potential issues hurting deliverability.
4
Sending Infrastructure & Warm-Up: Check sending volume consistency, domain warming status (if recently set up or changed), and best practices for maintaining high inbox placement.
5
Strategic Account Structure & Optimization: Review and refine how campaigns, flows, segments, and lists are organised to ensure a scalable, efficient setup, streamlining automation, improving engagement, and aligning with best practices for performance and growth.
Creative Design Review
1
Email Design Consistency: Evaluate brand alignment across templates, including typography, colour usage, layout structure, and mobile responsiveness.
2
Content Hierarchy & Clarity: Assess how effectively emails guide the reader, reviewing subject lines, headers, imagery, CTAs, and copy for clarity, scannability, and persuasion.
3
Flow Email Variation: Review creative diversity across automated flows (e.g. Welcome, Abandon Cart, Post-Purchase) to avoid fatigue and maximise engagement at each customer touchpoint
4
Testing & Creative Iteration: Identify opportunities for A/B testing headlines, visuals, CTAs, and layouts. Ensuring ongoing performance improvements driven by data.
5
Brand Integrity & Visual Cohesion: Assess how well the email creative reflects and reinforces the brand’s premium positioning.
New Opportunites & Strategies
1
Quick-Win Testing Strategies: Provide A/B testing ideas for subject lines, CTAs, send times, and creative elements to quickly improve open and click-through rates.
2
Flow & Campaign Optimisation Tactics: Recommend specific updates to high-impact flows (e.g. Welcome, Abandon Cart, Post-Purchase) and campaign structures to drive immediate revenue uplift.
3
Segmentation & Targeting Enhancements: Suggest high-value segment ideas (e.g. high-intent browsers, VIPs, lapsed customers) to boost engagement and conversion through more relevant messaging.
4
Technical & Setup Improvements: Deliver practical steps for improving email infrastructure. Such as list hygiene processes, sending cadence, and template optimisation to enhance deliverability and efficiency.
5
Scalable Growth Roadmap: Outline a phased strategy for long-term growth, including retention-focused automation, customer lifecycle mapping, and performance-driven content planning.
Do I need this audit & blueprint?
Not sure if you need an audit for your email marketing?
You might not be aware of how impactful email marketing
should be for your brand.
If you aren't sure if this audit is for you, you can download
our free 35+ playbook on email marketing to give you
strategies to take your email marketing to the next level.
