Brand News
Creative

Aimé Leon Dore Meets Porsche 993

November 26, 2024

For any true car enthusiast, there's that inevitable moment of daydreaming – imagining the perfect restoration project that lives in their mind. The vision of taking a cherished machine and transforming it through their own unique lens, elevating it with traditional craftsmanship, premium materials, and carefully selected parts. While many car lovers hold onto these dreams without seeing them materialise, there are those rare moments when the pull of passion – particularly when it comes to an iconic marque like Porsche – becomes simply irresistible. Teddy Santis knows this feeling all too well.

Contributors

Subscribe to the 303 Journal

Share
303london.webflow.io/blog/aime-leon-dore-meets-porsche-993

In 2020, Aimé Leon Dore launched its first collaboration with Porsche, showcasing a unique partnership that restored one-of-a-kind classic Porsche sports cars with distinctive flair. This collaboration underscored their shared commitment to exceptional craftsmanship, meticulous attention to detail, and a refined, understated elegance.

In an exciting intersection of luxury fashion and high-performance automotive design, Aimé Leon Dore and Porsche have come together to unveil a bespoke version of the iconic 993 Turbo. Celebrated for its distinctive style and exceptional engineering, the 993 Turbo serves as the perfect canvas for this unique collaboration.

The initial restoration collaboration between Porsche and Aimé Leon Dore featured a 964 Carrera 4 and took place in 2020

The Collaboration: Aimé Leon Dore and Porsche

Aimé Leon Dore, a fashion label known for its blend of streetwear and classic aesthetics, has partnered with Porsche to create a vehicle that echoes the brand's ethos of sophistication and individuality. This collaboration aims not just to produce a car but to forge a lifestyle statement, embodying the values held by both brands.

The pairing of a fashion label with an automotive giant exemplifies a shift in how brands can collaborate creatively. This approach resonates with enthusiasts from both industries, merging aesthetics with performance in a remarkable way.

In line with Aimé Leon Dore's esteemed reputation, the interiors of each Porsche restoration are exquisitely designed and crafted from high-quality materials.

The Vision Behind the Collaboration

The vision behind this partnership is deeply rooted in the desire to push boundaries. Aimé Leon Dore’s founder, Teddy Santis, envisions a reinterpretation of the classic Porsche style, integrating the brand’s urban appeal with Porsche's heritage in performance and engineering. This recent collaboration has been brought to life by the talents of ALD Creative Director Teddy Santis, Marc Shammah, Justin Placek, and others.

This collaboration is not about merely placing a logo on a car; it represents a curated experience where both the automobile and its design tell a narrative that fans of either brand can appreciate. It's an exploration of how automotive culture can harmonise with fashion sensibilities. The synergy between Aimé Leon Dore's contemporary flair and Porsche's storied legacy creates a dialogue that celebrates both innovation and tradition, appealing to a diverse audience that values both style and substance.

The Unique Fusion of Fashion and Automotive Design

The design language of the Porsche 993 Turbo is timeless, and combining this with Aimé Leon Dore’s fashion aesthetic creates a unique fusion. The design choices made in the bespoke Turbo encompass the meticulous attention to detail that both brands are known for.

The result is a vehicle that functions not only as a means of transportation but as a statement piece, embodying both high-quality craftsmanship and innovative design. This collaboration highlights how both industries can learn from each other, enriching their respective narratives. Furthermore, the interior of the car reflects a blend of luxury and practicality, featuring materials and finishes that resonate with Aimé Leon Dore's fashion sensibilities. The use of color palettes and textures is carefully curated to evoke a sense of comfort while maintaining the sporty edge that Porsche is celebrated for. This thoughtful integration ensures that every drive is not just about getting from point A to B, but about experiencing a lifestyle that is both dynamic and stylish.

Aimé Leon Dore Porsche 993 Turbo

Unveiling the Bespoke 993 Turbo

The grand reveal of the bespoke 993 Turbo was a highly anticipated event, attracting enthusiasts from all walks of life. Taking place at a chic venue adorned with elements that reflect both brands’ identities, the event transformed into a celebration of style and performance.


Attendees were treated to an exclusive look at the vehicle, engaging in discussions about the design process and the innovative ideas that spurred the collaboration.

The Reveal Event

The reveal event featured a live showcase of the 993 Turbo, surrounded by a curated selection of Aimé Leon Dore's latest fashion pieces. This blend of automotive and fashion highlights how both worlds can seamlessly integrate, appealing to both car aficionados and fashion lovers.


Personalities from various industries were in attendance, each contributing to the vibrant atmosphere that celebrated this exceptional collaboration. The excitement in the air was palpable, as guests got their first glimpse of the stunning vehicle finished in the striking Mulberry Green.


As the lights dimmed and the spotlight illuminated the 993 Turbo, a hush fell over the crowd, followed by a wave of applause. The vehicle's sleek lines and aggressive stance drew gasps of admiration, while the interior, adorned with bespoke materials and meticulous detailing, showcased the perfect marriage of luxury and performance. Guests were invited to explore the car up close, with guided tours highlighting the thoughtful design choices that make this model a true work of art.

@aramintareed The Aimé Leon Dore x Porsche 993 Turbo The most beautiful collaboration maybe ever! The 993 Turbo with a Turbo S whale tail, in a beautiful colour called Mulberry Green. As you know by now I love a body matching wheel, the gold details and callipers just add a whole new level. I love @aimeleondore their blend of streetwear and vintage influences with a preppy take is so up my street. It’s so wonderful to see two iconic brands so organically aligned. I LOVE a 993 Turbo. Well, actually anything Porsche. #aimeleondore #993 #porsche #993turbo #cargirl #carspotting #carinterior #mulberrygreen #cargirlculture #fashioninspo #ootd ♬ original sound - mint

First Impressions and Initial Reviews

Initial reactions to the bespoke 993 Turbo have been overwhelmingly positive. Attendees took to social media to express their admiration for the vehicle's design, noting how the Mulberry Green colour gives it a distinct character. Feedback highlighted the car's ability to stand out while remaining true to Porsche's classic appeal.
Automotive journalists and influencers who had the opportunity to experience the car firsthand praised its unique features and the quality of craftsmanship. They noted how the blend of Aimé Leon Dore’s fashion-forward aesthetics and Porsche's iconic design ethos creates an experience that is both luxurious and exhilarating.

In addition to the visual allure, many reviews emphasised the driving experience, with several attendees taking the car for a spin around a designated course. The roar of the engine and the precision of the handling left a lasting impression, reinforcing the notion that this bespoke creation is not just a showpiece but a true driver’s car. The synergy between performance and style has set a new benchmark in the automotive world, and conversations about the potential for future collaborations buzzed throughout the evening, hinting at exciting possibilities on the horizon.

Aimé Leon Dore Porsche 993 Turbo

The Aesthetics: Mulberry Green Finish

The bespoke Turbo’s standout feature is undoubtedly its Mulberry Green finish, a colour that symbolises sophistication and individuality. This choice of hue not only enhances the car's classic silhouette but also imbues it with a modern flair that reflects Aimé Leon Dore’s design philosophy.


Mulberry Green is a colour rich in depth and nuances, capturing attention without being overly ostentatious. This thoughtful choice reinforces the appeal of the car, making it a great fit for those who appreciate understated luxury.

Aimé Leon Dore Porsche 993 Turbo

The Significance of the Mulberry Green Colour

The significance of the Mulberry Green color is multifaceted. It signifies Aimé Leon Dore’s identity, rooted in a blend of urban culture and sophistication, which resonates well with Porsche’s rich heritage. This strategic choice reflects a narrative that prioritises both style and substance.


Moreover, the colour has an emotional quality that evokes a sense of nostalgia for classic sports cars while simultaneously appealing to new generations of enthusiasts. It stands as a reminder of how colours can influence perception, without sacrificing the essence of the vehicle.

The Painting Process and Techniques

The painting process for the bespoke 993 Turbo wasn't just about applying a coat of paint; it involved meticulous planning and execution. Specialised techniques were used to ensure that the Mulberry Green finish is both visually striking and durable, capable of withstanding the rigours of daily driving.


Experts in automotive painting were brought on board, employing advanced technology and traditional craftsmanship to achieve a flawless outcome. The result is a surface that not only looks stunning but is also protected, ensuring that the car's beauty lasts for years to come.


In addition to the advanced painting techniques, the application process involved multiple layers of paint and clear coat, each meticulously applied to achieve the perfect depth and luster. The artisans carefully monitored the drying times and environmental conditions, ensuring that every aspect of the finish met the highest standards. This level of detail is a testament to the dedication of the team behind the project, who understood that the Mulberry Green finish was not just a color, but a defining characteristic of the car's identity.


Furthermore, the choice of Mulberry Green was inspired by a desire to create a unique visual narrative that stands apart from conventional automotive colors. This hue draws from nature, reminiscent of lush landscapes, and evokes feelings of tranquility and elegance. It invites onlookers to appreciate the car not just as a machine, but as a work of art that tells a story of passion, craftsmanship, and the pursuit of perfection.

Inside the Bespoke 993 Turbo

Beyond its captivating exterior, the interior of the bespoke 993 Turbo offers an equally impressive experience. The cabin has been designed with an emphasis on luxury and comfort, incorporating features that reflect a modern aesthetic while honouring Porsche's sports car lineage.


Every aspect of the interior speaks to both form and function, ensuring that the driver and passengers experience the utmost in comfort while enjoying the performance-oriented layout typical of Porsche vehicles.

Interior Design and Features

The interior design blends premium materials with cutting-edge technology, showcasing Aimé Leon Dore’s flair for aesthetics. Soft leather upholstery, stylish stitching, and unique accents create an inviting and sophisticated atmosphere inside the vehicle.


Aimé Leon Dore’s influences are particularly evident in the custom details, making the interior feel exclusive and tailored. Comfort features, combined with performance-oriented elements, ensure that this bespoke Turbo caters to various driving experiences, from leisure drives through the city to spirited journeys on winding roads.

The Power Under the Hood

Under the hood, the bespoke 993 Turbo maintains the performance-driven ethos for which Porsche is known. Enhanced mechanical components provide not only reliability but also an exhilarating driving experience. The collaboration doesn't shy away from performance; rather, it celebrates it.


The vehicle is equipped with a powerful engine configuration that allows for impressive acceleration and responsiveness, making every drive a thrilling experience. This fusion of high fashion and high performance sets a new standard in the realm of luxury automobiles.

The Impact on the Automotive and Fashion Industries

This collaboration between Aimé Leon Dore and Porsche not only showcases their unique blend of crafts but also signifies a broader trend in both the automotive and fashion industries. The merging of these two worlds allows for innovative designs and fresh narratives that engage consumers on multiple levels.


As luxury brands explore unconventional partnerships, it's clear this is a pivotal moment in redefining what it means to embrace lifestyle branding, where aspirational living becomes tangible through collaborative efforts.

The Trend of Fashion-Automotive Collaborations

The trend of fashion-automotive collaborations is gaining momentum, and projects like the bespoke 993 Turbo exemplify this shift. It invites both industries to rethink traditional boundaries, encouraging creative exploration and exciting offerings for consumers.


From limited edition cars to exclusive fashion pieces, these collaborations allow both brands to amplify their reach, attracting diverse audiences that appreciate luxury in its various forms. They create an ecosystem where fashion enthusiasts and automotive aficionados can coexist, fostering a vibrant community.

Future Collaborations to Look Forward To

The success of this partnership sets the stage for potential future collaborations between other luxury fashion labels and automotive brands. As more companies recognise the value of crafting unique experiences, enthusiasts can look forward to innovative designs that challenge conventions.


With a growing appetite for bespoke products, collaborations akin to Aimé Leon Dore and Porsche’s bespoke 993 Turbo present exciting possibilities for the future. This trend not only enriches the consumer experience but also sparks new creativity within both industries, promising a bright lens for the intersection of fashion and automotive culture.

Related Posts

Ready to Grow?