Stories & Reels
9:16
https://cdn.prod.website-files.com/6703df23a4ef54cfd6db0cfc/6ae3863204b2a0da7f4a8d1c_car-and-classic-count-up-9x16.mp4
Automotive
Car & Classic: BMW Count Up
Celebrates BMW heritage to pull fans into the BMW listings on Car & Classic.
The hook
Huge "E30" type over a repeated BMW pattern with the car below.
The product
Generations from the E30 to the E92 each get a clean side profile.
The edit
Quick type-led count up through model codes, ending on the BMW roundel.
What we tested